AFAQS! Marketers
Awards 2022
Silver for Hindalco's 'Dilasa' newsletter at the AFAQS! Marketers Awards 2022
INCREASE YOUR EMPLOYEE ENGAGEMENT WITH TIC
Struggling to communicate effectively with your employees? Let us do it for you
At The Information Company (TIC), we understand the importance of employee engagement as a critical part of an organization's internal communications strategy. Our team of 20+ passionate experts have been helping to increase employee engagement for some of India's biggest and best companies through effective internal communication campaigns. Let us do the same for you.
why tic
Integrated Employee Engagement Services
Strategic and Creative Communication Campaigns
Expertise in Technology, Content and Design
Expertise in Employer Branding
End-to-end Intranet Solutions
Award-winning Organizational Communication
CASE STUDIES
The Mahindra Group's 25th Anniversary Campaign reached 2 lakh employees
TIC crafted weekly stories on a wide range of topics such as governance, ethics, culture, legacy, sustainability, CSR and diversity & inclusion over a year-long global campaign to highlight the Mahindra Group's journey on their 75th anniversary. These stories were distributed on multiple platforms and the campaign was a big success not only because it reached ~1.98 lakh employees, generating a huge amount of engagement, but it also built synergy across the Group.
Hindalco's internal magazine 'Dilasa' boosted employee morale during the pandemic
Being a leading website development company in India, TIC took a structured approach by starting with a comprehensive brand study followed by an in-depth UX study that helped develop a suitable design and content strategy for the NU website, keeping in mind the technical targets set early on. The website was successfully launched on 5th May, 2022.
Sanofi's switch to enterprise social network 'Yammer' increased viewership tremendously
When Sanofi made the switch from their intranet to internal communication tool - Yammer, TIC had to rework the communication strategy and create new content that had to be attention grabbing and keep employees motivated during the pandemic. The visual and short- form content was a big hit with employees and the platform saw a significant rise in engagement
TESTIMONIALS
TIC's content, design, digital and technical capabilities are par excellence. Tata World's engagement scores continue to show a steady rise with the support of team TIC, creating engagements and content that help connect ˜300,000 Tata employees across the world"
General Manager, Tata Sons
We have collaborated on numerous projects so far, including mailers, long format and short format stories, content for our website, thought leadership articles, videos and more. Their sincerity, creativity and time taken to deliver high quality content is outstanding. They are in sync with the latest trends and are willing to go the extra mile to fulfil any commitment they or their clients may have.
Content Strategy Lead, Mahindra Rise
We had engaged TIC to conceptualize and execute an employee engagement campaign. They understood our requirement clearly and were able to translate it into exactly the kind of work that we had envisaged. Secondly, the project was delivered well within the timeline. The end result was a high level of engagement from employees of all departments and various levels of leadership, and a very satisfying campaign!
Head- Corporate Communications, Hindalco Industries Ltd.
AWARDS
HERMES Creative
Awards 2022
Gold for RPG Enterprises' internal weekly digital newsletter, 'RPGCOM' in the HERMES Creative Awards 2022
HERMES Creative
Awards 2022
Platinum for the Tata Sons thought leadership internal e-magazine 'Tata Review' at the AVA Digital Awards 2022
FAQs
It is the exchange of information between employees in an organization, including communication from top management, among team members and between departments.
An agency has the experience and expertise to plan strategic and creative ways to engage your employees as well as the tools to measure and analyse its effectiveness.
To keep employees informed, engaged, motivated, collaborative and aligned with the organization's goals.
Email, intranet, newsletters, social media platforms, blogs, authored articles, mailers, case studies and presentations are some of the commonly used channels.
Happily engaged employees are more productive and loyal to the company; more passionate and creative about their work and more likely to put in their best effort at the workplace.
About TIC
We are strategic. We are creative. We are cutting-edge.
What we're not, is just another digital marketing agency. We are The Information Company. Where strategic content meets creative design with cutting-edge technology every day. For some of India's top businesses. For the last 24 years. And counting.
Our creations aren't restricted to one medium; rather, they cover the entire gamut – from digital to audio-visual, print to IT and strategy to consultancy services. And it's a top-notch team of technologists, designers, writers, editors, programmers and project managers that make it all happen.
Connect with us
Stop alienating your own employees today!
