Case Studies
Internal communicationsDigital magazine75 years of Mahindra campaign
A year-long global internal communication campaign celebrating Mahindra Group's 75-year journey. Through strategic storytelling, the campaign engaged ~1.98 lakh employees worldwide, strengthening pride, connection and synergy across the Group.
Internal communicationsAM/NS India intranet
Our content strategy made way for seamless leadership communication and effective dissemination of company updates
Digital magazineInternal communicationsRPGcom magazine
RPG Group's quarterly print magazine, RPGcom, was redesigned and made a digital version to reach employees working from home during the pandemic. An intuitive design and UX won it a Gold at a Hermes award
Internal communicationsHindalco superhits campaign
If there’s one thing that connects Indians, even in remote locations, it is Bollywood. We made heroes of our employees and celebrated their wins with vibrant movie posters. The impact? Happy and proud employees
Internal communicationsDigital magazineEcho, Mahindra Group's digital newsletter
We revamped Echo from a static one-pager into an award-winning mobile-first newsletter that engages over 250,000 employees across 150+ group companies in 100+ countries. And we publish it every week
Digital magazineInternal communicationsDilasa, Hindalco newsletter
The pandemic isolated us and confined us to our homes. Dilasa was the reassurance that employees needed. The newsletter featured employee stories from across India, highlighting the contributions of taskforce workers, medical and paramedic staff
Digital magazineInternal communicationsSanofi India's internal communication' platform
Sanofi switched over from its intranet to Yammer which required a new communication strategy. We created a shift from text-heavy articles to visual and interactive communication that boosted employee engagement and participation
ContentInternal communicationsSterling and Wilson - Content
Explore how TIC Works developed informative and engaging content for Sterling Wilson, effectively communicating their expertise and solutions to their target audience
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